Customer
Who was the customer?
Enterprise affiliate partners, airline cross-sell platforms, employee benefits portals, and loyalty program operators seeking to embed hotel booking experiences into their own digital properties — powered by Expedia's inventory under their own brand.
Problem
What problem did it solve?
Affiliate partners and enterprise clients wanted to offer hotel booking to their users without building their own inventory and booking infrastructure — requiring a white label solution that could be fully branded, integrated via API, and configured for different partner contexts like airline ancillary sales and employee benefits.
Solution
What was delivered?
- White label hotel booking distribution program delivering Expedia's full inventory under partner brands
- API integrations enabling cross-sell of hotel inventory on airline booking flows
- Launched on employee benefit platforms and loyalty redemption portals
Impact
What was the outcome?
- $10M revenue program under direct ownership
- $2M recurring revenue from new cross-sell integrations
- Successful launch on airline ancillary and employee benefits platforms
Stack & methods
Voice of Customer
Product Roadmap
KPI Metrics
Business Case Development
User Stories
Agile Scrum
JIRA
Confluence
Postman
REST API
JQuery
PERL Scripting
SQL
Tableau Reporting
ZenDesk